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Web Tools for Professionals

White Paint
Tubo di vernice blu
Quilt tradizionale
Opera Interprete cinese
Paesaggio di fantasia
Pulizia ceramica
Tempo di swing
La chiave
Palloncini stellati
Le navi in ​​mare
Pittura fuori
Tiro giù
Argilla cruda
Dipinto religioso
Porto
Blu Quilt

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Day 1: Presentation and Introduction

 

MORNING: Presentation of Lexema programs, main activities and staff.

AFTERNOON: Introduction to digital marketing.

 

Day 2:  Learn how to use Social media and SEO

 

MORNING: Discover social media (Facebook, Twitter, LinkedIn, Youtube Channel, Google+. Pinterest) and learn how to use them for web marketing.

AFTERNOON:  Learn how to reach a wider audience through SEO tools (Key SEO concepts, search results and positioning, benefits of search position).

 

Day 3: Improve your visibility through newsletter and blogs

 

MORNING: Engage your public through newsletter campaigns, learn how to build a successful newsletter and how to track results.

AFTERNOON:  Learn how to create a blog, why would you need a blog, how to build blog articles.

 

Day 4: The importance of graphic material and videos in the web marketing

 

MORNING: How to create graphic material for posts and marketing campaigns through using several free online tools, what are the elements that you have to consider when starting a marketing campaign.

AFTERNOON: How to create graphic videos to promote your organization or individual initiatives.

 

Day 5: Learn in practice with job shadowing

 

FULL DAY: Discover directly how a marketing organisation works through job shadowing. This activity involves following a local company throughout a workday, to get a close look at what a marketing job involves.  

 

Day 6:  Discover Malta with the Highlights Tour

 

FULL DAY: General tour of the most interesting and popular places in Malta. Discover history, culture and beauty of the island’s capital Valletta.

 

Day 7:  Departure Day

 

MORNING: Final evaluations

AFTERNOON: Delivery of the Certificates of Participation

 

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Activity Programme
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FEES AND REGISTRATION

This course is funded by ERASMUS+ Programme. The amount of funding depends on the rules of the Member State from where the applicant applies. The funding will cover course fees and training material.

COURSE OVERVIEW

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This course is ideal for all those educators (primary & secondary teachers, university staff (academic & admin), adult educators, trainers & coaches) who want to acquire information about biological agriculture, learn about biological production methods,  compare and contrast bio-production methods, exchange best practices on bio-production, learn about Maltese laws on biological production, understand the mechanism of the biological production chain.

COURSE STRUCTURE

The seminar is spread over 7 days, from Sunday till Sunday. Every day would consist of a morning session and an afternoon session with one coffee break. The program will include also excursion and business visits. 

PROGRAMME PACKAGE FEES INCLUDED

Course Fee Registration Fees Tuition/Training;  Mobility Pass Certificate End of Course Certificate.

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